Betonlogos marketing's Blog

Congratulations! A customer has selected a product and has already placed an online order on your website. You have worked hard. You have built sales funnels, invested time and money in advertising, promoted on social networks, optimised your website. Another 5 minutes and your efforts will be justified. But something went wrong! The customer has left. What 'scared him away'? Did he not want to buy anything? Or was there another reason?

Many articles have been written on the subject and Google's mysterious algorithms and innovations continue to torment the souls of website owners, marketers and mere mortals alike. Let's talk about why it can be so difficult for e-commerce sites to get to the top of Google's search results.

Email has been a relevant digital marketing tool for over forty years. Popular messengers, targeted advertising, SEO and social media are often less effective in promoting products and services.

Pricing in dropshipping is directly related to the product or service the business is selling or bringing to market. Although it is a fairly competitive business, the pricing strategy needs to be adaptable to the situation. You need to experiment and try different pricing options, explore new product lines to understand which are successful and which are not.

Marketing is all about motion. When it comes to attracting and retaining customers, why not think of Sir Isaac Newton? There are four forces at work with a customer: hope for the best, dissatisfaction, fear of failure and habit. The salesperson's job is to counteract these forces.

"Blocked on the marketplace! This unfortunate story happened to Betonlogos affiliate. General planned control, stop sales, advertising and keyword promotion. These are the realities: each major platform has its own rules and conditions.

An automated sales funnel is a kind of autopilot that unobtrusively 'warms up' the target audience at all stages of the funnel. Leads them automatically to the main purchase. And most importantly. It happens without human intervention.

Market volume (size) is the total number of sales or customers in a given industry or segment over a given period of time. Dropshipping allows the seller's resources to adapt to different consumer trends in the market. In the search for a balance between price and quality.

A successful negotiation strategy combines good will, analysis of the situation and the ability to assess the balance of power. Successful negotiations are not spontaneous. You need to prepare for them by studying the person you are dealing with.

Real-time marketing is based on the principles of speed, relevance and engagement. Unusual, personalised and creative advertising campaigns are often in response to unexpected news or events. Real-time marketing uses data and analytics to track customer behaviour and market trends. Fast and furious!

Loyalty is a customer's positive attitude towards a company or brand, formed as a result of a positive customer experience. In simple terms, a customer will come back to you for a repeat order or purchase. They may also recommend your shop, service, restaurant, petrol station, etc. to their friends and family, or leave a positive review on social media or Google.

An effective blog can be an effective part of a business' marketing strategy. Interesting, useful and applicable articles posted on a blog attract readers, increase website traffic and retain customers. A blog is another point of contact that makes it easier for users to find what they are looking for.

The direct-delivery market will continue to grow steadily over the next 5 years. This means dropshipping will continue to be popular as a simple and affordable online business model. Retailers and distributors are using dropshipping to expand their assortment and test demand by buying small trial batches of merchandise.

“PR does not sell”, “summer is not the season”, “it is necessary to save the marketing budget” - you can continue to listen to the excuses of marketers and humbly wait until everyone runs stung in the fall and with hundreds of hanging tasks. Or always be in good shape and try new opportunities.